Before you send a single email to your list, there is one setup step that determines whether your messages land in the inbox or disappear into spam. It takes about 15 minutes and it only has to be done once. This guide walks you through it completely.

MONDAi is built on GoHighLevel infrastructure — so if you've been searching for GHL email sending setup help, you're in the right place. Everything here applies directly to your MONDAi account, translated into plain language.

Why this matters first Email deliverability is a trust system. Gmail, Outlook, and Apple Mail act like digital bouncers — they check your credentials before letting your message through. Without the right setup, even your best emails never get seen. Get this right once and every email you send benefits from it.

Why You Need a Dedicated Sending Domain

When you first set up MONDAi, your emails send from a shared domain. That means your messages share a sending reputation with other senders — and if anyone on that shared domain sends spammy content, your deliverability suffers too. Not ideal for a creator building a real relationship with their audience.

A dedicated sending domain gives your emails their own identity. You use a subdomain of your own domain — something like mail.yourdomain.com — and your sender reputation is entirely yours to build and protect. This is the professional setup. It's what every serious creator needs before they start growing their list.

Video Walkthrough Overview: Why dedicated sending domains matter for creators

What SPF, DKIM, and DMARC Actually Mean

You're going to set up three DNS records during this process. Here's what each one does in plain language — no tech degree required.

Record What it does Why it matters
SPF Tells email providers MONDAi is allowed to send from your domain Prevents spoofing — proves the email actually came from you
DKIM Adds a digital signature to every email you send Proves the email wasn't altered in transit — builds provider trust
DMARC Tells email providers what to do if either check fails Required by Gmail and Yahoo since 2024 for all bulk senders
Important rule Only ONE SPF record per domain. If you add a second one, Gmail ignores both. If you already have an SPF record from another email service, merge the values into one record rather than adding a new line.

Step-by-Step Setup

1
Navigate to Email Services

Inside your MONDAi dashboard, go to Settings → Email Services → Dedicated Domain and IP. This is where all email sending setup lives.

2
Add your sending subdomain

Click "Add Domain" and enter a subdomain of your own domain. Use something like mail.yourdomain.com or send.yourdomain.com. Using a subdomain — not your root domain — protects your main domain's reputation while you build your sender history.

Choose a subdomain you haven't used for anything else. Keep it simple — mail, send, or hello all work well.
3
Add your DNS records

MONDAi will show you the exact DNS records you need. You'll add these at your domain registrar — wherever you bought your domain (GoDaddy, Namecheap, Cloudflare, Google Domains, etc.). Here's what each record looks like:

SPF Record — Type: TXT Host: @ (or your root domain)
Value: v=spf1 include:spf.leadconnectorhq.com include:mailgun.org ~all
DKIM Record — Type: TXT or CNAME Host: email._domainkey.mail (or as provided by MONDAi)
Value: Copy the exact value shown in your dashboard — it's a long string of characters
DMARC Record — Type: TXT Host: _dmarc
Value: v=DMARC1; p=none; rua=mailto:you@yourdomain.com
Pro tip When copying your DKIM value, paste it into a plain text editor first to remove any hidden characters or extra spaces. These will silently break authentication and are hard to spot.
Video Walkthrough Adding DNS records at GoDaddy, Namecheap, and Cloudflare
Cloudflare users Set your CNAME record to "DNS only" — not proxied (orange cloud). Proxying will prevent SSL from being issued and break your sending setup.
4
Verify your domain

Back inside MONDAi, click the three-dot menu next to your domain and select "Verify Domain." You'll see a list of all your records with a status indicator next to each one. Wait for all of them to show green before moving on.

DNS propagation typically takes 5–30 minutes but can take up to 24 hours. If records aren't verifying after 30 minutes, double-check that each value was copied exactly — no extra spaces, no missing characters.

5
Set your From headers

Click the three-dot menu again and select "Set Headers." Fill in your display name — the name people see when your email lands in their inbox — and your From email address. Use an address on your verified domain: hello@yourdomain.com or mel@yourdomain.com.

Make sure this is a real inbox you can check. Replies from your audience should land somewhere you actually read — not disappear into a void.
6
Send a test email before going live

Before sending to your list, send a test to yourself at a Gmail address. Open it, click the three-dot menu, and select "Show Original." Look for these three lines in the email headers:

SPF: PASS
DKIM: PASS
DMARC: PASS

All three should say PASS. If any say FAIL or NONE, your DNS records need attention before you send to your audience.

Video Walkthrough How to test your email authentication in Gmail

One More Thing: Warm Up Your Domain

A fresh sending domain has no sending history, and email providers are cautious about unknown senders. If you blast your entire list on day one, you'll likely see deliverability issues. Instead, warm up gradually — start with your most engaged contacts and increase volume over two weeks.

A simple warm-up approach: start with 100-300 emails on day one. Double your volume every 2-3 days. By week two you'll have built enough sending history to reach your full list reliably.

Optional but powerful Connect Google Postmaster Tools to your sending domain. It's free and shows you your domain reputation, spam rate, and authentication health over time — directly inside your MONDAi dashboard under Settings → Email Services → Postmaster Tools.

Common Issues and Fixes

Issue Most likely cause Fix
Records not verifying after 1 hour Extra space or character in DNS value Re-copy the value from MONDAi. Paste to Notepad first, then to DNS.
SPF showing FAIL Multiple SPF records on your domain Only one SPF record is allowed. Merge all includes into one TXT record.
Emails still going to spam Domain not warmed up yet Send in smaller volumes first. Prioritize engaged contacts.
Cloudflare showing SSL error CNAME set to Proxied (orange cloud) Change to DNS Only (grey cloud) in Cloudflare.

Frequently Asked Questions

Yes — technically you can send without it, but your emails will come from a shared domain with unpredictable deliverability. Set this up first. It protects every email you send from that point forward and takes less than 20 minutes.
Usually 5–30 minutes. In rare cases up to 24–48 hours, depending on your registrar's TTL settings. If you're still waiting after an hour, re-check that your records were entered correctly — this is usually where the delay actually comes from.
Technically yes, but a subdomain is recommended. Using mail.yourdomain.com keeps your main domain's reputation separate from your sending reputation while you build it. If anything goes wrong with deliverability early on, it won't affect your website or other services.
Usually one of three things: your DMARC policy got accidentally set to p=reject instead of p=none, a DNS record expired or was accidentally deleted, or your sender reputation took a hit from a batch of unengaged contacts. Check your Google Postmaster Tools dashboard first — it'll show you exactly what's happening.

What to Set Up Next

With your sending domain live and verified, you're ready to start building your email system. The next two things to set up inside MONDAi:

Your welcome automation — a workflow that fires the moment someone joins your list. And your first email campaign — so you have a broadcast ready when you're ready to speak to your audience.

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